ANSWERS TO WRITTEN QUESTIONS
28 April 2009
49. Advertising/Information Campaigns – Health Portfolio
Mr CONLAN to MINISTER for HEALTH
For the years 2007, 2008 and 2009:
1. What advertising or information campaigns have been undertaken by the ministerial portfolio? Please provide the name of each campaign and which companies were engaged to undertake the work.
2. What was the cost of each of these campaigns?
3. Please advise the months in which the expenditure occurred, the medium that was used for the campaign (TV, leaflet, radio) and the amount spent on each medium.
4. What market or other research was undertaken ahead of each campaign; who conducted it; at what cost; and when was it undertaken?
ANSWER
1. Please refer to Attachment A.
2. The total costs of advertising and information campaigns in the Department of Health and Families were:
3. Please refer to Attachment B.
4. Please refer to Attachment C.
54. Advertising/Information Campaigns - Sport and Recreation Portfolio
Mr BOHLIN to MINISTER for SPORT and RECREATION
For the years 2007, 2008 and 2009:
1. What advertising or information campaigns have been undertaken by the ministerial portfolio? Please provide the name of each campaign and which companies were engaged to undertake the work.
2. What was the cost of each of these campaigns?
3. Please advise the months in which the expenditure occurred, the medium that was used for the campaign (TV, leaflet, radio) and the amount spent on each medium.
4. What market or other research was undertaken ahead of each campaign; who conducted it; at what cost; and when was it undertaken?
ANSWER
Please refer to attachment A..
58. Advertising/Information Campaigns - Primary Industry, Fisheries and Resources Portfolio
Mr WESTRA van HOLTHE to MINISTER for PRIMARY INDUSTRY, FISHERIES and RESOURCES
For the years 2007, 2008 and 2009:
1. What advertising or information campaigns have been undertaken by the ministerial portfolio? Please provide the name of each campaign and which companies were engaged to undertake the work.
2. What was the cost of each of these campaigns?
3. Please advise the months in which the expenditure occurred, the medium that was used for the campaign (TV, leaflet, radio) and the amount spent on each medium.
4. What market or other research was undertaken ahead of each campaign; who conducted it; at what cost; and when was it undertaken?
ANSWER
Please refer to attachment A.
59. Advertising/Information Campaigns - Regional Development Portfolio
Mr WESTRA van HOLTHE to MINISTER for REGIONAL DEVELOPMENT
For the years 2007, 2008 and 2009:
1. What advertising or information campaigns have been undertaken by the ministerial portfolio? Please provide the name of each campaign and which companies were engaged to undertake the work.
2. What was the cost of each of these campaigns?
3. Please advise the months in which the expenditure occurred, the medium that was used for the campaign (TV, leaflet, radio) and the amount spent on each medium.
4. What market or other research was undertaken ahead of each campaign; who conducted it; at what cost; and when was it undertaken?
ANSWER
Please refer to attachments A-D.
66. Contract reference D08-0562 – Alice Springs, Darwin, Katherine, Tennant Creek – Provision of Tenancy Sustainability and Support Program for a Period of 12 months
Ms PURICK to MINISTER for HOUSING
1. The above contract to the value of $2 201 380.00 was awarded to four different organisations. Please advise:
2. The first successful organisation listed in Tenders Online as at 25/02/09 states ‘incorporated association (under the Aboriginal Associations Act)’. What is the name of this association?
3. The fourth listed in Tenders Online as at the 25/02/09 states ‘Other Unincorporated Identity - Centacare NT’, yet, in page 7 of the NT Government Gazette No G9 of 2009 the list states Larrakia Inc. Can you please explain the discrepancy?
4. Can you confirm who the fourth contractor is?
ANSWER
1 (a) The contract value of $2 201 380 is the total of contract based on tendered schedule of rates. The amount of individual contracts is commercial-in-confidence and not advertised.
1 (b) Scope of works -
Larrakia Inc (Darwin town camps)
Centacare NT (Katherine urban public housing and town camps)
Anglicare NT (Alice Springs urban public housing)
Tangentyere Council (Alice Springs town camps)
2. The first successful organisation listed in Tenders Online as at 25/02/09 referred to as an ‘incorporated association’ is Larrakia Inc. Organisations tender and list as their legal entity, or trading name. Larrakia Inc is their trading name.
3. The Tenders Online list and Gazettal list are two separate lists and data is not required to be aligned. Tenders Online information is kept on the website until tenders are awarded, then removed. It is a list of tenders submitted to Contracts and Procurement Services. Gazettal information follows the schedule of assessment and approval by the Procurement Review Board to award tenders.
4. The fourth contractor is Anglicare NT.
5 May 2009
67. Nursing Staff Numbers
Mr CONLAN to MINISTER for HEALTH
For details of this question, and answer, please see attachment A.
ANSWERS TO WRITTEN QUESTIONS
Advertising/Information Campaign 2006-2007
QUESTION 49
ATTACHMENT A
Page 2 of 3
Department of Health and Families
Advertising/Information Campaign 2006-2007
QUESTION 49
ATTACHMENT A
Page 3 of 3
Department of Health and Families
Advertising/Information Campaign 2006-2007
ANSWERS TO WRITTEN QUESTIONS
Department of Health and Families
Advertising/Information Campaign 2007-2008
ANSWERS TO WRITTEN QUESTIONS
Department of Health and Families
Advertising/Information Campaign - 1 July 2008 – 28 February 2009
QUESTION 49
ATTACHMENT C
Page 2 of 3
Department of Health and Families
Advertising/Information Campaign - 1 July 2008 – 28 February 2009
QUESTION 49
ATTACHMENT C
Page 3 of 3
Department of Health and Families
Advertising/Information Campaign - 1 July 2008 – 28 February 2009
ANSWERS TO WRITTEN QUESTIONS
ANSWERS TO WRITTEN QUESTIONS
ANSWERS TO WRITTEN QUESTIONS
This is a web based document with 50 copies printed in house for the official launch.
2. Cost of the campaign was covered by the RD unit. The following expenditure was incurred:
3. (1) Media campaign to create business participation in the Business Confidence survey held in November 2007. This included; launching the survey through October Business Month event 2007, newspaper and radio media prior to survey collection dates. Expenditure occurred during October-November 2007.
(2) Launching of the final Profile document, May 2008. This included a media campaign to create public discussion on the released document. Mediums included: newspaper, Territory Quarterly Magazine and local radio media (ABC).
(3) Updated Investment Opportunities Brochure was launched along side the Profile document, May 2008. Expenditure occurred in May 2008.
4. Research into the development of the Communications Strategy was undertaken internally by the Marketing and Communications Unit, taking into account the following:
1. Engaging local providers
2. Value for money
3. Identifying mediums that would suit our target audiences; being local Alice Springs businesses.
ANSWERS TO WRITTEN QUESTIONS
4. No formal market research was conducted prior to this campaign.
ANSWERS TO WRITTEN QUESTIONS
GKBL Advertising $580
Have Your Say $1862
ANSWERS TO WRITTEN QUESTIONS
165
1. Indigenous Business Promotion Strategy - Northern Territory Industry Capability Network (NTICN) Database. Work undertaken by department.
2. 2008:
3. February-June 2008
Mail Out; Website; Poster; Flyers; Banner; Graphic Design Artwork; Printing.
4. No formal market research was conducted prior to this campaign.
DHF – Nursing Staff – FTE
Based on DHF Payroll Reports
Snapshots
Table 2 – History of FTE
49. Advertising/Information Campaigns – Health Portfolio
Mr CONLAN to MINISTER for HEALTH
For the years 2007, 2008 and 2009:
1. What advertising or information campaigns have been undertaken by the ministerial portfolio? Please provide the name of each campaign and which companies were engaged to undertake the work.
2. What was the cost of each of these campaigns?
3. Please advise the months in which the expenditure occurred, the medium that was used for the campaign (TV, leaflet, radio) and the amount spent on each medium.
4. What market or other research was undertaken ahead of each campaign; who conducted it; at what cost; and when was it undertaken?
ANSWER
1. Please refer to Attachment A.
2. The total costs of advertising and information campaigns in the Department of Health and Families were:
- 2006 - 2007: $527 514
2007 – 2008: $635 728
2008 – 2009: $701 373
- A number of campaigns were funded within cost centre resources and are not included in the above totals. Details of these may be viewed in attached tables.
3. Please refer to Attachment B.
4. Please refer to Attachment C.
54. Advertising/Information Campaigns - Sport and Recreation Portfolio
Mr BOHLIN to MINISTER for SPORT and RECREATION
For the years 2007, 2008 and 2009:
1. What advertising or information campaigns have been undertaken by the ministerial portfolio? Please provide the name of each campaign and which companies were engaged to undertake the work.
2. What was the cost of each of these campaigns?
3. Please advise the months in which the expenditure occurred, the medium that was used for the campaign (TV, leaflet, radio) and the amount spent on each medium.
4. What market or other research was undertaken ahead of each campaign; who conducted it; at what cost; and when was it undertaken?
ANSWER
Please refer to attachment A..
58. Advertising/Information Campaigns - Primary Industry, Fisheries and Resources Portfolio
Mr WESTRA van HOLTHE to MINISTER for PRIMARY INDUSTRY, FISHERIES and RESOURCES
For the years 2007, 2008 and 2009:
1. What advertising or information campaigns have been undertaken by the ministerial portfolio? Please provide the name of each campaign and which companies were engaged to undertake the work.
2. What was the cost of each of these campaigns?
3. Please advise the months in which the expenditure occurred, the medium that was used for the campaign (TV, leaflet, radio) and the amount spent on each medium.
4. What market or other research was undertaken ahead of each campaign; who conducted it; at what cost; and when was it undertaken?
ANSWER
Please refer to attachment A.
59. Advertising/Information Campaigns - Regional Development Portfolio
Mr WESTRA van HOLTHE to MINISTER for REGIONAL DEVELOPMENT
For the years 2007, 2008 and 2009:
1. What advertising or information campaigns have been undertaken by the ministerial portfolio? Please provide the name of each campaign and which companies were engaged to undertake the work.
2. What was the cost of each of these campaigns?
3. Please advise the months in which the expenditure occurred, the medium that was used for the campaign (TV, leaflet, radio) and the amount spent on each medium.
4. What market or other research was undertaken ahead of each campaign; who conducted it; at what cost; and when was it undertaken?
ANSWER
Please refer to attachments A-D.
66. Contract reference D08-0562 – Alice Springs, Darwin, Katherine, Tennant Creek – Provision of Tenancy Sustainability and Support Program for a Period of 12 months
Ms PURICK to MINISTER for HOUSING
1. The above contract to the value of $2 201 380.00 was awarded to four different organisations. Please advise:
- (a) the amount per individual contractor; and
- (b) what is the scope of work for each contractor?
2. The first successful organisation listed in Tenders Online as at 25/02/09 states ‘incorporated association (under the Aboriginal Associations Act)’. What is the name of this association?
3. The fourth listed in Tenders Online as at the 25/02/09 states ‘Other Unincorporated Identity - Centacare NT’, yet, in page 7 of the NT Government Gazette No G9 of 2009 the list states Larrakia Inc. Can you please explain the discrepancy?
4. Can you confirm who the fourth contractor is?
ANSWER
1 (a) The contract value of $2 201 380 is the total of contract based on tendered schedule of rates. The amount of individual contracts is commercial-in-confidence and not advertised.
1 (b) Scope of works -
- Five contracts were awarded, with Centacare NT being awarded two. See list below:
Larrakia Inc (Darwin town camps)
Centacare NT (Katherine urban public housing and town camps)
Anglicare NT (Alice Springs urban public housing)
Tangentyere Council (Alice Springs town camps)
- All contractors are required to deliver the same services to their respective geographic client group, ie public housing urban clients and/or town camp residents. The services are part of the Tenancy Sustainability Program aimed at assisting participants to sustain a tenancy through the provision of targeted intervention, culturally appropriate referral to support services, case management and delivery of life skill modules. Participants are those identified as ‘at risk’ and not restricted to Indigenous only.
- Centacare NT is also contracted to deliver supported accommodation for homeless people in six dwellings in Darwin. This is a joint Northern Territory government and Australian government initiative called ‘A Place to Call Home’, which is part of the Homelessness National Partnership Agreement.
2. The first successful organisation listed in Tenders Online as at 25/02/09 referred to as an ‘incorporated association’ is Larrakia Inc. Organisations tender and list as their legal entity, or trading name. Larrakia Inc is their trading name.
3. The Tenders Online list and Gazettal list are two separate lists and data is not required to be aligned. Tenders Online information is kept on the website until tenders are awarded, then removed. It is a list of tenders submitted to Contracts and Procurement Services. Gazettal information follows the schedule of assessment and approval by the Procurement Review Board to award tenders.
- The organisation referred to in the ‘Tenders Online’ as at the 25/02/09 referred to as ‘Other Unincorporated Identity’, is Centacare NT. As stated above, there is no inconsistency between Tenders Online and NT government Gazettal No G9 of 2009 data as the lists are for separate purposes.
4. The fourth contractor is Anglicare NT.
5 May 2009
67. Nursing Staff Numbers
Mr CONLAN to MINISTER for HEALTH
For details of this question, and answer, please see attachment A.
ANSWERS TO WRITTEN QUESTIONS
QUESTION 49
ATTACHMENT A
Page 1 of 3
Department of Health and FamiliesATTACHMENT A
Page 1 of 3
Advertising/Information Campaign 2006-2007
| Campaign Name | Medium and Suppliers | Cost | Month Occurred |
| Quitline
| Web
Print – signage, fact sheets, posters: NT News, Centralian Advocate, GPO Radio: Hot 100, Mix 104.9, Sun FM | $13 036 | January 2006 – May 2007 |
| Early Childhood Development Campaign | Web
Print – ads, leaflets, flyer | Within cost centre resources | 2006 - 2007 |
| Organ Donor Awareness | Print – ads, posters, banners: Katherine Times, Tennant Creek & District Times, Arafura Times, NT News | $3895 | February 2007 |
| Nurse Recruitment | Web
Print – posters, ads, flyers, leaflets: Sprout | $5000 | 2006 - 2007 |
| Hospital Management Board Review | Web
Print – ads, leaflets, flyer | $20 000 | 2006 - 2007 |
| Palliative care | Web
Print – flyer, booklet, leaflet, ads | Within cost centre resources | 2006 - 2007 |
| Hospice Campaign | Web
Print – ads, flyer, document, posters | Within cost centre resources | 2006 - 2007 |
| Health Connect Exhibition | Web
Print – leaflets, flyers, ads, posters, banners, expo displays | Within cost centre resources | 2006 - 2007 |
| Health Warnings Campaign | Web
Print – ads, posters, booklet, leaflet Radio TV | Within cost centre resources | 2006 - 2007 |
| Clinic 34 | Web
Print – ads, posters, flyers Radio | Within cost centre resources | 2006 - 2007 |
QUESTION 49
ATTACHMENT A
Page 2 of 3
Advertising/Information Campaign 2006-2007
| Campaign Name | Medium and Suppliers | Cost | Month Occurred |
| TB Education Campaign | Web
Print – fact sheets, flyers, ads, posters | Within cost centre resources | 2006 - 2007 |
| Rheumatic Heart Disease | Web
Print – calendar, poster, ads, flyer | Within cost centre resources | 2006 - 2007 |
| Sexual Health Awareness Campaign | Web
Print – ads, posters, flyers, leaflet Radio TV | Within cost centre resources | 2006 - 2007 |
| Better Health Initiative | Web
Print – ads, document, posters, banners, booklet, flyer Radio, TV | Within cost centre resources | July 2006 |
| Nutrition & Physical Activity Campaign | Web
Print – ads, posters, flyers, leaflets: Moogully, Signtech , DM’s, Promotional Products, GPO, Character Creation | $22 265 | November 2006 – May 2007 |
| Dental Recruitment Campaign | Web
Print – ads, posters, flyers, leaflets | Within cost centre resources | 2006 – 2007 |
| Indigenous Stores Takeaway Campaign | Print – ads, posters, campaign strategy, banners, flyers, leaflet: Sprout | $1900 | 2006 - 2007 |
| BreastscreenNT
| Web
Print – ads, posters, leaflets, flyer: Arafura Publishing, Dippy Dots Resource Production, Tennant Creek & District Times, NT News, Katherine Times, Centralian Advocate, GPO, Nationwide News Pty Ltd | $5538 | 2006 - 2007 |
| Cervical Cancer screening | Web
Print – ads, flyers, posters, forms: NT News, GPO | $575 | 2006 – 2007 |
QUESTION 49
ATTACHMENT A
Page 3 of 3
Advertising/Information Campaign 2006-2007
| Campaign Name | Medium and Suppliers | Cost | Month Occurred |
| Nursing & Midwifery Awards | Web
Print – program, posters, flyers, ads: Sprout TV: Channel Nine | Within cost centre resources | November 2006 - May 2007 |
| Medical recruitment
BMJ Fair London | Web
Print – ads, posters, fact sheets, leaflet | $20 000 | October 2006 – December 2006 |
| Aboriginal Health Worker Awards | Web
Print – program, ads, posters, flyers, booklet: Arafura Publishing, HMA Blaze, GPO , NT News | $3551 | November 2006 |
TOTAL $527 514 |  | | |
ANSWERS TO WRITTEN QUESTIONS
156
QUESTION 49
ATTACHMENT B
ATTACHMENT B
Department of Health and Families
Advertising/Information Campaign 2007-2008
| Campaign Name | Medium and Suppliers | Cost | Month Occurred |
| Quit, Alcohol and Other Drugs Promotional Campaign | Web
Print – ads, leaflets, flyers Radio, TV | Within cost centre resources | 2007 - 2008 |
| BreastscreenNT | Web
Print – ads, posters, flyers | $2640 | 2007 - 2008 |
| Cervical Cancer screening | Web
Print – ads, posters, booklet Radio | $1071 | 2007 - 2008 |
| Be Active Campaign | Web
Print – form, ads, posters, flyers, banners: Exhibitionist, DM’s Promotional Products, Brand Connect WA, Perth Novelty, Salmark, Signtech, GPO | $3385 | December 2007 – June 2008 |
| CDC Awareness Campaign | Web
Print – fact sheets, forms, leaflets, ads | Within cost centre resources | 2007 - 2008 |
| Environmental Health Warnings Awareness Campaign | Web
Print – ads, posters, flyers, leaflets, document, booklet Radio TV | Within cost centre resources | 2007 - 2008 |
| Mosquito Awareness Campaign | Web
Print – ads, poster, document, flyers, booklet TV Radio | Within cost centre resources | 2007 - 2008 |
| Tiger Tales – Sexual Health Campaign | Print – ads, flyer, posters: Ink Publishing (Tiger Tales) | $5400 | January 2008 – February 2008 |
| Fireworks Awareness Campaign | Print – ads, posters, flyers
Radio TV | $150 000 | June 2008 – July 2008 |
| e-Health Campaign | Web
Print – ads, posters, flyers, booklet, document, forms, policy | Within cost centre resources | 2007 - 2008 |
GRAND TOTAL $635 728 | | | |
ANSWERS TO WRITTEN QUESTIONS
QUESTION 49
ATTACHMENT C
Page 1 of 3
ATTACHMENT C
Page 1 of 3
Department of Health and Families
Advertising/Information Campaign - 1 July 2008 – 28 February 2009
| Campaign Name | Medium & Suppliers | Cost | Month Occurred |
| Nursing and Midwifery Recruitment Campaign | Web
Print – posters, flyers, leaflets, ads, banners: GPO, NT News, Sprout, Creative Territory Merchandise – T-shirts, hats, magnets, bumper stickers: Sprout, GPO, DM’s Promotional Products | $50 000 | October 2008 - Present |
| Show Circuit | Web
Print – posters, expo displays, banners, leaflets, fact sheets: Fusion, Boab Design | $70 000 | July 2008 |
| Chlamydia Campaign - ’Safe Sex – No Regrets’ | Web
Print – posters, flyers, leaflets, ads: GPO, NT News, Centralian Advocate TV: Simon Says , Imparja, Southern Cross Radio: Hot 100, Sun FM | $88 058 | August 2008 – September 2008 |
| ‘No Germs on Me’ | Web
Print – leaflets, flyer, ads, posters: ADZU, GPO TV: Imparja, Southern Cross, Channel Nine Radio: Hot 100, Mix 104.9 | $49 431 | September 2008 – January 2009 |
| Pertussis Vaccine Campaign | Web
Print – flyer, booklet, poster, ads, fact sheets: GPO | $8790 | October 2008 |
| Stinger Awareness Campaign | Web
Print – fact sheets: | Within cost centre resources | December 2008 |
| ‘Finito Mosquito’ Campaign | Web
Print – leaflet, ads, posters: Media Easy, GPO TV: Channel Nine, Southern Cross, Imparja | $14 962 | November 2008 – December 2008 |
| HPV Campaign | Web
Print – leaflet, ads: GPO, NT News | $2642 | August 2008 – October 2008 |
| Flu Vaccine Campaign | Print – posters, leaflets: Media Easy, GPO | $30 000 | August 2008 |
QUESTION 49
ATTACHMENT C
Page 2 of 3
Department of Health and Families
Advertising/Information Campaign - 1 July 2008 – 28 February 2009
| Campaign Name | Medium & Suppliers | Cost | Month Occurred |
| Nursing and Midwifery Excellence Awards | Web
Print – post cards, flyers, posters: GPO TV: Channel Nine | $25 071 | November 2008 - Present |
| Breathing New Life into Maternity Care Conference | Brochures, T-shirts, Armbands, Bagtags: GPO, MyBagTags, Stickers n Stuff | $50 000 | September 2008 |
| Aboriginal Health Worker (AHW) Campaign | Web
Print – posters, flyer, program, banners: GPO, NT News, Arafura Publishing, HMA Blaze | $8135 | August 2008 – November 2008 |
| Pathways to Community Control | Web
Print – document, flyer: GPO | $6278 | August 2008 – September 2008 |
| Australian General Practice Network (AGPN) Forum Conference | Web
Print – banners, corporate display, posters: Exhibitionist, GPO | $23 938 | September 2008 – October 2008 |
| Pharmaceutical Benefits Scheme (PBS) Reform Campaign | Web
Print – document, posters, leaflet, ads, flyer: Arafura Times, Darwin/Palmerston Sun, Katherine Times, NT News, Territory Regional Weekly Radio: Mix 104.9 TEABBA | $29 333 | August 2008 – January 2009 |
| AGI Audiology | Print – flipchart, posters, fact sheets, presentation folders: GPO | $79 247 | August 2008 |
| CanNet Launch / Campaign | Web
Print – document, posters, leaflet, ads: NT News, Centralian Advocate, Tennant Creek & District Times, Arafura Times, Katherine Times, Jabiru Rag, Darwin/Palmerston Sun, Territory Times | $5027 | January 2009 – February 2009 |
| BreastscreenNT Campaign | Web
Print – document, leaflet, ads: NT News, Centralian Advocate, GPO | $6318 | Ongoing - Monthly |
QUESTION 49
ATTACHMENT C
Page 3 of 3
Department of Health and Families
Advertising/Information Campaign - 1 July 2008 – 28 February 2009
| Campaign Name | Medium & Suppliers | Cost | Month Occurred |
| Cervical Cancer Awareness Campaign | Web
Print – leaflet, flyer, ads: NT News, Centralian Advocate, GPO | $11 551 | Ongoing – Monthly |
| Palmerston Super Clinic including Urgent Care – After Hours Service | Web
Internal & External communication: CPR, Media Easy | $133 000 | November 2008 – February 2009 |
| Dental Visits to Tennant Creek – Advertising Campaign | Ongoing ads: Tennant Creek & District Times | $4592 | Ongoing - Monthly |
| Child Oral Health | Print – flyers/brochures, fact sheets, posters, presentation folders: GPO, Sprout
DVD | $5000 | February 2009 – Present |
TOTAL $701 373 | | | |
ANSWERS TO WRITTEN QUESTIONS
159
QUESTION 54
ATTACHMENT A
Page 1 of 2
ATTACHMENT A
Page 1 of 2
| Annual Peaks Sport and Recreation Grants Program | Total Campaign
$3578 | Newspaper
$814 | Radio
$2764 | Marketing Materials
$0 |
| Suppliers: | Nationwide News | | | |
| Northern Territory Broadcasters | | | |
| Territory FM | | | |
| 8HA/Sun FM | | | |
| Katherine Times | | | |
| Months: | April 2009 | | | |
| Facilities Development Grants Program | Total Campaign
$6005 | Newspaper
$2782 | Radio
$3223 | Marketing Materials
$0 |
| Suppliers: | Nationwide News | | | |
| Northern Territory Broadcasters | | | |
| 8HA/Sun FM | | | |
| Katherine Times | | | |
| Territory Regional Weekly | | | |
| Months: | December 2008 – January 2009 | | | |
| Grass Roots Grants Round One | Total Campaign
$6409 | Newspaper
$3692 | Radio
$2717 | Marketing Materials
$0 |
| Suppliers: | Nationwide News | | | |
| Northern Territory Broadcasters | | | |
| Territory FM | | | |
| 8HA/Sun FM | | | |
| Katherine Times | | | |
| Territory Regional Weekly | | | |
| Arafura Times | | | |
| Months: | May 2008 | | | |
| Grass Roots Grants Round Two | Total Campaign
$10 522 | Newspaper
$5246 | Radio
$5276 | Marketing Materials
$0 |
| Suppliers: | Nationwide News | | | |
| Northern Territory Broadcasters | | | |
| Territory FM | | | |
| 8HA/Sun FM | | | |
| Katherine Times | | | |
| Territory Regional Weekly | | | |
| Arafura Times | | | |
| Months: | November 2008 | | | |
QUESTION 54
ATTACHMENT A
Page 2 of 2
ATTACHMENT A
Page 2 of 2
| Opening of the Palmerston Recreation Centre | Total Campaign
$4053 | Newspaper
$2904 | Radio
$0 | Marketing Materials
$1149 |
| Suppliers: | Nationwide News | | | |
| NT Government Printing Office | | | |
| Months: | March 2007 | | | |
| Opening of the Darwin Football Stadium | Total Campaign
$10 321 | Newspaper
$5106 | Radio
$2700 | Marketing Materials
$2515 |
| Suppliers: | Nationwide News | | | |
| NT Government Printing Office | | | |
| Northern Territory Broadcasters | | | |
| Months: | July 2007 | | | |
| Play By The Rules – Behaviour in Sport | Total Campaign
$8010 | Newspaper
$1804 | Radio
$0 | Television
$6206 |
| Suppliers: | Nationwide News | | | |
| Northern Territory Broadcasters | | | |
| Months: | November 2007 | | | |
ANSWERS TO WRITTEN QUESTIONS
QUESTION 58
ATTACHMENT A
ATTACHMENT A
| Primary Industry | Fisheries | Fisheries | Resources |
| 1 | Equine Influenza – Stock Stand Still/Stand Still Cancelled. Work undertaken within the Department of Regional Development, Primary Industry, Fisheries and Resources (DRDPIFR). | Recreational Fishing Survey – Recruitment of Surveyors. Work undertaken by DRDPIFR. | Recreational Fishing Controls – Public Comment | Orestruck – China and Japan Investment Attraction Strategy 2007-08 and Bringing Forward Discovery (BFD) 2008-09. Work undertaken by Adzu and DRDPIFR. |
| 2 | $10 342 | $10 768 | $3797 | Orestruck $183 231 and BFD $47 576 (Total $230 807) |
| 3 | 28 August to 7 September 2007: Northern Territory News Katherine Times Centralian Advocate Alice Springs News Jabiru Rag Tennant Creek Times Territory Times Total Press = $4542 Mail out, poster, flyers, artwork, printing. Total other = $5800 | 27 November 2008 to 12 March 2009: Northern Territory News Sunday Territorian Katherine Times Territory Regional Arafura Times Total Press = $5068 Mail out, poster, flyers, artwork, pull-ups, printing. Shirts, caps and sandwich boards for surveyors. Total other = $5700 | March 1, 28 and 29 2009 Northern Territory News Total Press = $3497 Flyers = $300 | Expenditure in May and November 2007 and 2008, coinciding with Ministerial and departmental delegations to China and Japan. Costs as above incurred for: Design and printing of collateral, translation services, printing (Government Printing Office), websites and Investment alerts, mail out, poster, information sheets. |
| 4 | No formal market research was conducted prior to this campaign. | No formal market research was conducted prior to this campaign. | No formal market research was conducted prior to this campaign. | All market research done without cost via industry interviews undertaken by departmental staff. |
ANSWERS TO WRITTEN QUESTIONS
161
QUESTION 59
ATTACHMENT A
Page 1 of 2
1. Advertising campaign was undertaken in 2007-08 by the Regional Development (RD) unit for the development of the Alice Springs Economic Profile.ATTACHMENT A
Page 1 of 2
- The development of this document commenced in September 2007. Marketing and communication strategy was developed by the former Department of Business, Economic and Regional Development’s Communications unit at this time to support the following phases of the project:
This is a web based document with 50 copies printed in house for the official launch.
2. Cost of the campaign was covered by the RD unit. The following expenditure was incurred:
Item | Details | Cost |
| Report writing | In house – existing resources | - |
| Survey design | In house – existing resources | - |
| Survey implementation | Charles Darwin University (CDU) business students | $15 000 |
| Printing | 2000 x updated investment brochure | $ 3 000 |
| Collateral or communication strategies | ASEP Banner Bug design and production Reprint Alice Springs Investment Opportunities brochure Graphic design of ASEP Printing and burning ASEP CDs Graphic design of Centralian business feature advertisement Design, layout and development of the ASEP publication. Placement in the Centralian Advocate (launch of document only) | $ 1 724 $ 3 042 $ 6 309 $ 814 $ 36 $ 2 139 $ 232 |
TOTAL | $32 296 | |
QUESTION 59
ATTACHMENT A
Page 2 of 2
ATTACHMENT A
Page 2 of 2
3. (1) Media campaign to create business participation in the Business Confidence survey held in November 2007. This included; launching the survey through October Business Month event 2007, newspaper and radio media prior to survey collection dates. Expenditure occurred during October-November 2007.
(2) Launching of the final Profile document, May 2008. This included a media campaign to create public discussion on the released document. Mediums included: newspaper, Territory Quarterly Magazine and local radio media (ABC).
(3) Updated Investment Opportunities Brochure was launched along side the Profile document, May 2008. Expenditure occurred in May 2008.
- Note: Some free media was utilised for the survey and the launch of the document, such as: Centralian Advocate, Alice Springs News, ABC radio and Territory Quarterly magazine.
4. Research into the development of the Communications Strategy was undertaken internally by the Marketing and Communications Unit, taking into account the following:
1. Engaging local providers
2. Value for money
3. Identifying mediums that would suit our target audiences; being local Alice Springs businesses.
ANSWERS TO WRITTEN QUESTIONS
162
QUESTION 59
ATTACHMENT B
1. Indigenous Economic Development (IED) Forum 2007.
ATTACHMENT B
| Print advertising = $4121 | Northern Territory News
Centralian Advocate Alice Springs Alice Springs News Katherine Times Arafura Times Tennant Creek and District Times |
| Television advertising = $4708 | Imparja |
| Radio advertising = $2249 | Central Australian Aboriginal Media Association (CAAMA) Radio
Yolngu Radio/Aboriginal Resource and Development Services Inc. (ARDS) Top End Aboriginal Business Broadcasting Association (TEABBA) and Broadcasting for Remote Aboriginal Communities Scheme (BRACS) Radio Radio Larrakia |
| Other = $19 520 | Artwork - Big Picture
Email - work undertaken by department Direct mailout - work undertaken by department Pull up banners - Big Picture Printing - NT Government Printer Promotional materials - The Whole Box n Dice, Stickers & Stuff, Corporate Express |
4. No formal market research was conducted prior to this campaign.
ANSWERS TO WRITTEN QUESTIONS
163
QUESTION 59
ATTACHMENT C
1. Katherine Economic Profile.
ATTACHMENT C
GKBL Advertising $580
Have Your Say $1862
ANSWERS TO WRITTEN QUESTIONS
165
QUESTION 59
ATTACHMENT D
ATTACHMENT D
1. Indigenous Business Promotion Strategy - Northern Territory Industry Capability Network (NTICN) Database. Work undertaken by department.
2. 2008:
- Minister’s Media Campaign Fund $10 000
Former Department of Business, Economic and Regional Development
operational $ 5 875
Total = $15 875
3. February-June 2008
- Chamber of Commerce NT – Supply Services Manufacturing (SSM) Directory $1560
Total Publications $1560
- Northern Territory News – $2084
Centralian Advocate – $ 603
Alice Springs News – $ 307
Tennant and District Times – $ 429
Arafura Times – $ 265
Darwin and Palmerston Sun – $ 327
Katherine Times – $ 338
Jabiru Rag – $ 73
Eylandt Echo – $ 100
Tiwi Island newsletter/paper – $ 132
Wadeye newsletter/paper – Nil cost
Indigenous Economic Development (IED) Update - Nil cost
Total Press = $4657
Radio Larrakia – $ 380
Central Australian Aboriginal Media Association (CAAMA) Radio – $1740
Territory FM – $1350
8EAR Gove– $ 714
Top End Aboriginal Business Broadcasting Association (TEABBA) – $610
Total Radio = $4794
Distinctive Promotions – Mini note pad holder
Total Promotional Item = $1889
Mail Out; Website; Poster; Flyers; Banner; Graphic Design Artwork; Printing.
- Total Other = $2975
4. No formal market research was conducted prior to this campaign.
QUESTION 67
ATTACHMENT A
ATTACHMENT A
DHF – Nursing Staff – FTE
Based on DHF Payroll Reports
Snapshots
| HOSPITAL | CURRENT FTE
(Pay 19 2009) | CURRENT AGENCY FTE
(Pay 19 2009) | TARGET FTE | FULL YEAR AVERAGE FTE
(not including Agency FTE) | FTE – SAME PAY LAST YEAR
(Pay 19 2008) |
| RDH | 829.93 | 40.07 | 809.41 | 765.66 | 725.99 |
| ASH | 370.92 | 2.00 | 346.56 | 344.88 | 325.86 |
| KDH | 84.88 | 0.00 | 80.25 | 82.57 | 85.81 |
| TCH | 29.56 | 0.00 | 26.13 | 28.05 | 29.31 |
| GDH | 45.67 | 0.00 | 48.93 | 49.76 | 51.11 |
| Other | 474.18 | 34.80 | 484.70 | 469.98 | 446.71 |
| TOTAL | 1835.14 | 76.87 | 1795.98 | 1740.90 | 1664.79 |
Table 2 – History of FTE
| HOSPITAL | Pay 19 2005 | Pay 19 2006 | Pay 19 2007 | Pay 19 2008 | Pay 19 2009 | TURNOVER
for year to 31st March 2009 | STABILITY
for year to 31st March 2009 |
| RDH | 626.63 | 669.97 | 693.41 | 725.99 | 829.93 | 29% | 82% |
| ASH | 277.71 | 301.66 | 346.32 | 325.86 | 370.92 | 41% | 77% |
| KDH | 78.07 | 75.67 | 89.57 | 85.81 | 84.88 | 26% | 76% |
| TCH | 23.08 | 19.38 | 27.00 | 29.31 | 29.56 | 69% | 58% |
| GDH | 47.90 | 48.76 | 47.22 | 51.11 | 45.67 | 29% | 77% |
| Other | 407.62 | 427.44 | 426.47 | 446.71 | 474.18 | 28% | 81% |
| TOTAL | 1461.01 | 1542.88 | 1629.99 | 1664.79 | 1835.14 | 32% | 80% |
Last updated: 04 Aug 2016