Investment Attraction - Advertising and Research
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WRITTEN QUESTIONS
10th Assembly
19/07/2005
12. Investment Attraction - Advertising and Research
Ms Carney to MINISTER for Infrastructure and Transport
QUESTION
1. How much was spent on investment advertising interstate during 2004/05.
2. Detail a breakdown by state and the nature of the advertising.
3. Has any research been undertaken to evaluate the effectiveness of investment advertising interstate – to look to see what increase and awareness has been achieved.
4. If so, who carried out the research and what was the outcome of that research.
5. How much did the research cost.
ANSWER
Answered on 03/08/2006
1. $17,409.
2. The table below details investment advertising undertaken
3. No formal evaluation has been done to date, but as the early investment attraction efforts are built upon, it is anticipated that evaluation work will be undertaken.
4. Not Applicable
5. Not Applicable
WRITTEN QUESTIONS
10th Assembly
19/07/2005
12. Investment Attraction - Advertising and Research
Ms Carney to MINISTER for Infrastructure and Transport
QUESTION
Investment Attraction - Advertising and Research
1. How much was spent on investment advertising interstate during 2004/05.
2. Detail a breakdown by state and the nature of the advertising.
3. Has any research been undertaken to evaluate the effectiveness of investment advertising interstate – to look to see what increase and awareness has been achieved.
4. If so, who carried out the research and what was the outcome of that research.
5. How much did the research cost.
ANSWER
Answered on 03/08/2006
1. $17,409.
2. The table below details investment advertising undertaken
| State | Name of Media | Subject | Cost |
| National | Australian Transport and Logistics Review | AustralAsia Trade Route | $10,318 |
| National | Australian Financial Review | NT Feature Special Report | $7,091 |
| Total Cost | $17,409 |  | |
4. Not Applicable
5. Not Applicable
Last updated: 04 Aug 2016