Advertising by Agencies
WRITTEN QUESTIONS
8th Assembly
28/10/1997
44. Advertising by Agencies
Mrs. HICKEY to MINISTER for Health Family and Childrens Services
QUESTION1. What was the amount of funds spent by your Department on advertising since 1 July 1996.
2. What form of advertising and how much was spent in each category eg, television, print etc.
3. What are the name(s) of advertising agencies or consultant companies used to prepare these advertisements.
4. What was the amount of money spent on advertisements in which the Minister appeared (in the case of television) or his photograph appeared.
ANSWERAnswered on 16/03/98
RESPONSE TO WRITTEN QUESTION NO 44
1. Financial period 1996/97 $1,032,081 Financial period 1 July to 30 November 1997 $459,262
2.
 | | | 1996/97 | 1.7.97-30.11.97 |
| | | | |
| Recruitment advertising | | | $491,381 | $152,974 |
| Non recruitment | | | $540,700 | $306,288 |
| | | | |
| 1996/97 | 1.7.97-30.11.97 | | | |
| TV/Radio (approx 65%) | $351,455 | $199,087 | | |
| Print (approx 35%) | $189,245 | $107,201 | | |
| (includes press & other resources) | $540,700 | $306,288 | | |
| | | _________ | ________ |
| TOTAL | | | $1,032,081 | $459,262 |
3. Agencies used:
CAAMA, Burrundi Pictures, Delta Productions, Local Boy Productions, Crow Media, Clemenger and Total Advertising.
4. TV Nil
Press $1,854
Last updated: 04 Aug 2016